Master Key Interactive

This privacy notice discloses the privacy practices for MKI and applies solely to information collected by this website. It will notify you of the following:

  1. How we collect and use information: what personally identifiable information (PII) is collected from you through the website and/or third parties, how it is used and with whom it may be shared.

  2. How you can control use of your data: what options are available to you regarding the use of your data.
How We Use Information

MKI is the sole owner of the information collected on this website. We will not sell or rent this information to anyone. We will use your information to respond to you regarding the reason you contacted us or visited our website.

We also use the information provided to contact you regarding relevant products and services, company communications, and changes to this privacy policy, unless you opt out of such communications.

We reserve the right to disclose your PII as required by law and when disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order, or other legal process served on our website.

What Information We Gather

Information Provided by Individuals:
We collect PII and/or other data when individuals voluntarily enter our website and complete a survey or other form. You can choose not to provide certain information, and in doing so you might be excluded from features that improve your experience.

The information you are asked to provide may include, but is not limited to, your name, email address, postal address, company name, as well as other information that may be additionally requested. We may also collect information specific to your web browser and Internet Protocol (IP) address.

No Information Collected from Minors:
MKI does not knowingly accept PII and/or other data from minors. Minors should not provide any PII or other information to MKI, including but not limited to one’s email address.

Information Provided by Third Parties:
We may also have access to your PII and/or other data when you provide it to a third party, and we subsequently purchase, license or otherwise acquire it from such third parties. We may also receive information about you from other publicly available sources including public databases. In such cases, this privacy policy will be applicable.

Use of Cookies:
A cookie is a small file that is placed on your hard drive that helps us analyze traffic to and within our website. We use cookies and similar technologies to recognize visits to our website and store your preferences. We also use cookies to measure the effectiveness of our campaigns and analyze site traffic data.

By using this site, you agree to and consent to the use of these cookies as described.

Google Analytics
These cookies are provided by Google Analytics and are used to calculate activity metrics such as visitor, session, and campaign performance. By default, this cookie expires 2 years from the date it was last refreshed.

Google Ads
We use Google Ads to conduct targeted advertising. This feature allows us to direct our value proposition toward relevant audiences, including companies and individuals that are actively searching for our areas of expertise. You can opt out of Google’s use of cookies by visiting Google’s Ad Settings.

LinkedIn Insight
We use the standard LinkedIn Insight tag that tracks visits from the LinkedIn platform to our website, enabling us to optimize content delivered and shared on LinkedIn. Information collected includes URL, referrer ID, IP address, device and browser characteristics, timestamp, and page views. LinkedIn provides aggregated reporting, with all information encrypted and de-identified. LinkedIn members can control the use of their personal data for advertising purposes through their account settings.

Your Access to and Control Over Information

You may opt out of any future contacts from us at any time. To do this, you can follow the unsubscribe instructions that are included in any marketing email that is sent from MKI, or via email at You may also use this e-mail address to make a formal request for what data we have about you, if any, and make necessary corrections.

We take precautions to protect your information. When you submit sensitive information via the website, your information is protected both online and offline.

Wherever we collect sensitive information, that information is encrypted and transmitted to us in a secure way. You can verify this by looking for a lock icon in the address bar and looking for "https" at the beginning of the address of the Web page.

While we use encryption to protect sensitive information transmitted online, we also protect your information offline. Only employees who need the information to perform a specific job (for example, billing or customer service) are granted access to personally identifiable information. The computers and servers in which we store personally identifiable information are kept in a secure environment.

No technology or process is a guarantee of security. If you feel that we are not abiding by this privacy policy or there is a suspected security breach or compromise, you should contact us immediately via email at

Data Retention:
We retain your information for as long as needed to provide you services and as necessary to comply with our legal obligations and enforce our agreements. To request that we no longer use your information to provide you services contact us at

Third Party Practices:
We cannot control, and therefore are not responsible, for any third party’s use of cookies or other similar technologies to collect information about an individual. Visit the Network Advertising Initiative website to opt out of third party cookies:!%2F

Links to External Websites:
MKI may include links on our website to external websites that are not owned or controlled by us. Please be aware that MKI is not responsible for the content or privacy practices of other sites.

General Data Protections Regulation Law (GDPR):
In accordance with the General Data Protection Regulation law in the European Union effective May 25, 2018, you can request the following regarding your PII by emailing us at

Copy of Data and Its Use: you can request a copy of any personal data that MKI has collected, how we have used it, and to whom we have disclosed it.

Delete Data: you can request that we erase or delete all or some of your personal data.

Change or Correct Data: you can request to update your personal data, i.e. if it is inaccurate.

Limit or Restrict the Use of Data: you can request that we stop using all or some of your personal information or limit our use of it.

Notification of Privacy Policy Changes

We will update our privacy notices periodically to reflect any material changes to our practices. Updates may be sent via email (if you have submitted via form, survey, or other method) or through a notice on our website prior to the change. If you would like to be proactively notified of any changes to this privacy notice, please contact us at

More Information

MKI is headquartered in St. Louis, Missouri, USA. If you have any questions or concerns about our data policies or practices, please use the contact information below to reach us. or
Master Key Interactive
Attn: Privacy Policy
12364 Worthington Drive
St. Louis, MO 63128

Last updated: 2020-09-01

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